Google Discovery recommends content to users based on past searches in the Google app. Thanks to Google Discovery, you have the chance to make videos and images the way you want. If you discover this application and use it successfully, you can constantly get natural traffic. You will have an audience that is constantly interested in you and growing day by day. Google Discovery stands out as an important resource for both your branding and the overall graphic of your site.
What is Google Discovery?
Google Discovery is a tool that offers an artificial intelligence-driven content recommendation in the Google search application. Based on a user’s browser history and interests, this feature was recently called Feed. Introduced in 2017, Google Feed reached more than 800 million people as a result of providing relevant content to its users. Due to this success of the feed, it developed this feature from Google and changed its name to Google Discover.
How to Go to Google Discovery?
Google Discover is an application that is like Google’s social media application. Unlike a search engine, the content displayed here is not part of the search results. There are some things that need to be done in order to take part in Google Discover. You can use pictures and videos by creating quality and interesting content. A mobile-friendly website is seen as a must-have for your mobile devices. To focus on branding, you will need to signal trust in Google. We need to have fields such as clear dates and the author section. By optimizing your site and its content for mobile devices, violent graphics and videos should not be included.
How to Analyze Google Discover Data
You can analyze your Google discover data by tracking it through the Google search console. Here are some statistics you can see in this area. You can easily find analytics categories such as total clicks, total clickthrough rates, and total impressions. Formerly Google Feed, this app has a similar algorithm to social media. You can easily find likes, comments and shares on the application.
How Does Google Discover Work?
Google Discovery offers relevant content suitable for mobile devices. This structure looks like a regular Google page. There is the weather forecast at the top of the page and the discovery feed in the search bar. This section contains articles, products, services and a lot of things related to your queries. There is no such thing as up-to-date content that you will find on Google Discover. However, the delivery of breaking news also affects the flow of discovery.
Serving Content on Google Discover
The content found in Google Discovery has a dynamic structure. In other words, these contents are constantly updated and changed. Therefore, there is no field that can be permanent for a while or maintain its place in line with seo studies, such as the keyword ranking in serp. If you know your target audience well, you can quickly produce and share content that will attract their attention. In addition, you can quickly deliver the content we have published.